Quality of the domain address influences the effectiveness of web-site’s promotion. Therefore, you have to approach to the choice of a domain name very seriously.
- Use the name of your company as a domain name. For example, if your company is called “Top Sites”, do not call your website www.websites4all.com – www.topsites.com will be better, trust us!
- Give your sites short, memorable names. Your visitors will be very unhappy, typping something like www.thebesttshirtsandsocksandeventrousersever.org.ca
- Use appropriate “talking” domain names. For example, if you have a non-profit organization or a charity foundation, it’s better to use the .org domain instead of .com. And of course you do not need a .ca domain for a company located in the CIS.
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